Friday 12 June 2015

App Developer Brisbane - Factors Driving Growth Of Mobile Game Applications



For every app developer in Brisbane,creation of successful game applications have always proved to be a lucrative endeavor as ready market always remains available. As New zoo recently reported, by 2017 the game market worldwide will reach a staggering $102.9 billion. Annual compound growth rate of this market is +8.1%. While demands have existed for some time, recent years have shown staggering rise in popularity of game apps in tandem with rise in tablet and smartphone sales. The number of app downloads increased significantly through the years as number of internet mobile subscribers rose. For Game App Developers, this surely is a cause to rejoice.

As market for tablets and mobile phone grows from 2013 figures of $17.6 billion to $35.4 billion, market for global games will reach $102.9 billion in 2017 as per projected figures. Mobile gaming is irresistible because it helps to push revenue generation substantially. As every App Developer In Brisbane should know, in the world of mobile gaming nothing is as important as associated revenue model. Three major models are mainly available,
·         Ad-supported free games-free model
·         In-app purchase and free download option - freemium model
·         Full-featured apps with one-time fee-paid model

Out of all these revenue models, the freemium model is the most popular one with gamers. Not only is the app free for users, but it offers in-app purchase integration. Users can go for enhanced gaming experiences that include bonus characters, various levels of game play, powers, and enhancements. Paid games obviously generate revenues based upon game sales price,but studies show that freemium options generate more profits in the end. This is important news for game app developers as they can choose their options based upon associated ROIs.

For those looking to jump into the bandwagon, gaming apps are here to stay and evolve into trendier options. From 3D virtual games to the baby iPad games, everything needs apps. And it is lucrative career option for developers all over the world. With constant revenue generation, more companies are looking for experienced developers.  

Freemium games work the best simply because they offer ongoing revenue generation stream with in-app purchases. Paid apps follow these closely when it comes to bulk of market share in the mobile gaming industry. An emerging trend in game app development is the presence of second screen or companion apps. These are complementary while adding options and features to primary products. Now smartphone users can use their devices as second console game screen, show RPG game inventory, map racing games, and enhance gen next experiences.

App Developer In Brisbane needs to integrate social media features with game apps they develop as these are must-have features. It not only offers multi player options but adds to its social and competitive aspects. This, today, is the key driver to initiate growth of gaming industry as everybody wants to connect with a bigger audience. Visit www.appster.com.au for more Mobile Game Applications.

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